See the true value of your market
Use Tussell's spend data to get the full picture of your addressable market in the public sector, plus the most comprehensive insight on your target customers and competitors.
Spend data - or invoice data - is a record of the direct payments made between a contracting authority and a supplier.
This means spend data shows the actual value of buyer-supplier relationships over time, rather than estimates based on contracts awarded.
With more than a hundred million lines of invoice data in the Tussell platform, spend data can provide you with unparalleled insight into your public sector market.
Remove the guesswork from your market analysis
Spend data is the most accurate way to size your market. Harness this insight to validate your public sector strategy, identify target accounts, and size the competition.
Unearth rich insights into your target accounts
Quickly identify the contracting authorities that are in the market for your goods and services, when they're buying, and from which suppliers.
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Get more intelligence on your competitors
Spend data lets you see exactly how much your competitors have earned from different contracting authorities, and reveals additional relationships that you can't see with contract awards alone.
Don't miss out on valuable opportunities! Spend data reveals billions of pounds of buyer-supplier relationships that aren't visible with contract awards alone
Price your bids right
Price to win: see what other companies have charged for similar goods or services, to ensure you're making the most competitive offer.
Time your engagements precisely
Buyers often spend large chunks of their budget in specific months of the year. Use spend data to identify these spikes, and time your engagements to make the most of them.
See the power of spend data in action
Check our our latest Year in Review report, which unpacks the key trends in UK public sector contracting & spending in 2022, in 12 charts.
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Sales professionals are harnessing Tussell spend data
"Tussell has informed our go-to-market strategy by enabling us to hone in on those government departments that spend on the types of services Palladium offers."
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